BOOK A CALL

Leonor Sá Pinto

events

Branding & content creation in the aesthetics industry.

Leonor Sá Pinto: Personal brand development

Leonor Sá Pinto, a dentist and practitioner in aesthetic medicine and physiological ageing, approached OFF-SUIT — the creative agency of the FHP Group — with the goal of building a personal brand that reflected her credibility, scientific expertise, and aesthetic sensibility.

Operating in a highly competitive and image-driven field, Leonor needed a cohesive visual and communication strategy that could express professionalism and approachability while distinguishing her within the fast-evolving medical aesthetics landscape.

Our Approach

OFF-SUIT’s mission was to develop a strategic and elegant personal identity that positioned Leonor Sá Pinto as both a medical professional and a trusted voice in aesthetic medicine.

Working closely with Leonor, we created a comprehensive communication and content plan focused on:

  • Personal Brand Development – Defining tone of voice, colour palette, and visual direction aligned with Leonor’s values of precision, trust, and care.
  • Content Strategy – Creating educational and aspirational content around aesthetic medicine topics such as Botox, facial harmonization, and anti-ageing treatments.
  • Content Production – Filming and editing short-form videos and digital assets for social media, designed to communicate complex medical information in a clear, relatable way.
  • Community Engagement – Structuring a digital presence aimed at cultivating patient trust, visibility, and reputation through consistent, transparent storytelling.

Impact

Through this collaboration, OFF-SUIT and the FHP Group helped Leonor Sá Pinto establish a distinct, credible, and elegant digital presence, reflecting both her medical expertise and her personal approach to aesthetics. Key outcomes included:

  • A coherent personal brand that communicates confidence and professionalism.
  • High-quality video and digital content positioned at the intersection of science, aesthetics, and lifestyle.


Enhanced visibility and patient engagement, positioning Leonor Sá Pinto as a reference in aesthetic and anti-ageing medicine in Portugal.

A Brand that Embodies Precision and Trust

The collaboration with Leonor Sá Pinto represents the FHP Group’s commitment to supporting professionals in the health and wellness industries through creative strategy and storytelling.

By combining OFF-SUIT’s creative direction with Studio21’s audiovisual expertise, this project transformed a personal brand into a platform for education, empowerment, and connection — merging medical credibility with aesthetic excellence.

Client:

Leonor Sá Pinto

Credits:

Creative Direction: OFF-SUIT (FHP Group)
Photography & Video Production: Studio21 (FHP Group)
Group: Full House Partners (FHP Group)

Looking to redefine your brand’s identity and impact? Let’s make it happen!

BOOK A CALL

core collective

euronics

tropicana

Super Bock

Nextbitt

Pasta do dia

Academia da Especialidade