Strenght and Accessible Cuisine

Pateo: Traditional Portuguese Cuisine with Flavor and Heritage

Pateo is a restaurant that stands out for its Traditional Portuguese Cuisine, offering dishes based on the best of Portugal’s culinary heritage. With several locations, including Centro Comercial Colombo, Fórum Almada, and Alegro Montijo, Pateo sought to strengthen its digital presence and highlight its values of tradition and flavor. The challenge was to create effective communication on social media, engage the audience, and increase brand visibility, promoting the concept of authentic and accessible cuisine.

Our Role

OFF-SUIT was responsible for social media management, content creation, photography, and video production for Pateo. Our approach focused on creating authentic and engaging content that aligned with the brand’s values and aimed to generate engagement and visibility across digital platforms. Our strategy included:

  1. Social Media Management: Our team managed Pateo’s social media, creating regular content to showcase dishes, the tradition of Portuguese cuisine, and the customer experience. The strategy focused on promoting the most iconic dishes, special moments, and engaging with followers, building an involved and loyal community.
  2. Creation of Visual Posts: We developed impactful visual posts, featuring high-quality images of Pateo’s dishes that reflected the authenticity and flavor of Portuguese cuisine. The posts were designed to convey the idea that Pateo is the ideal place to savor traditional Portuguese dishes, focusing on simplicity and quality.
  3. Professional Photography: Our team produced professional photography of the dishes, spaces, and moments at the restaurant, capturing the essence of Portuguese cuisine. These images were used in posts and on the website, helping to visually convey the quality and welcoming atmosphere of Pateo.
  4. Video Production: We created promotional videos highlighting the gastronomic experience at Pateo, including dish preparations and interactions with customers. These videos helped communicate the brand’s message in a dynamic and engaging way, providing followers with a true sensory experience.
  5. Creation of Visual Posts: We produced impactful visual posts, with a focus on the brand’s flagship vessels such as the EVO 7.0 Lounge and the CAT 12.0 Lounge. Our goal was to create content that clearly communicated the innovation and sustainability of the products in an attractive and compelling manner.
  6. Strategic Communication Plan: We created a strategic communication plan to position SunConcept as a leader in the sustainable vessel sector. The plan included digital promotion actions, paid ads, and specific content to highlight the advantages of solar-powered vessels, such as operational cost savings and economical maintenance.

Impact

Our collaboration with OFF-SUIT helped Pateo increase its online presence, resulting in greater engagement on social media and brand recognition. Our visual content strategy, combined with high-quality photography and videos, helped convey the authenticity of Traditional Portuguese Cuisine and build a loyal community of followers and customers. Pateo is now seen as the ideal restaurant for anyone wanting to enjoy traditional dishes with a touch of quality and heritage.

Client:

Pateo

Credits:

Creative Direction & Content Strategy: OFF-SUIT
Content Production: Studio21
Location & Casting: OFF-SUIT

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