For a leading outpatient healthcare brand.
unicare: Events & content production

Clínica Unicare, specialized in personalized healthcare across psychiatry, clinical psychology, cardiology, nutrition, speech therapy, and traditional Chinese medicine, sought to strengthen its institutional presence and promote initiatives that reflect its commitment to innovation and excellence in healthcare.
The FHP Group was challenged to support the brand on two key fronts:

  • Developing the Unicare Summit, an annual flagship event bringing together experts to discuss the challenges and solutions of aging.
  • Creating promotional audiovisual content for the clinic, showcasing its multidisciplinary team and comprehensive range of services.

Our Role

Within the FHP Group, OFF-SUIT led the creative and strategic direction, while Studio21 was responsible for audiovisual production.
Our approach was structured into two main areas:

  • Unicare Summit – Event development and promotion, building a strong visual and strategic narrative to reinforce Unicare’s credibility and innovative positioning.
  • Promotional Videos – Audiovisual content tailored for digital and institutional communication, presenting the clinic, its specialties, and the excellence of its medical staff.

Deliverables

  • Production and promotion of Unicare Summit 2024 – Support with planning, digital activation, and audiovisual coverage of the event.
  • Institutional Videos – Content highlighting the clinic’s mission, the professionalism of its team, and its patient-centered care.
  • Event Communication Management – Digital strategy and communication materials to maximize reach and engagement with target audiences.

Impact

With the support of the FHP Group, Unicare achieved:

  • Stronger institutional visibility through a benchmark event in the health and social care sectors.
  • A consistent and professional digital image, supported by high-quality audiovisual content.
  • Deeper engagement with professionals and partners, fostering valuable networking and knowledge exchange.

The Unicare Summit has established itself as a key platform for debate and innovation, while the promotional videos positioned the clinic as a trusted, excellent, and patient-focused healthcare provider.

Client:

CLINICA UNICARE

Credits:

Creative Direction & Communication Strategy: OFF-SUIT (FHP Group) Audiovisual Production: Studio21 (FHP Group) Event Management & Promotion: OFF-SUIT (FHP Group)

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