Fine dining, now delivered to your door
Volup is a premium food delivery platform that stands out for its collaboration with top-tier restaurants and its meticulous attention to detail. As the brand expanded to the Cascais region, it aimed to launch a campaign that would reflect its exclusive positioning and reinforce its value proposition: delivering high-end gastronomic experiences to customers’ homes.
OFF-SUIT was responsible for producing a single video as the centerpiece of the launch campaign in Cascais. Filmed at the iconic Porto Santa Maria restaurant — a local culinary landmark — the video featured influencer Madalena Bonvalot. The goal was to convey the sophistication, flavor, and care that Volup brings from restaurant to residence, through the aspirational perspective of a well-known public figure.
Delivery included:
The campaign helped position Volup as a trusted luxury brand in the Cascais food delivery segment, increasing brand awareness and driving app adoption in the region. The video became a cornerstone of Volup’s digital communication strategy.
Volup
Audiovisual Production: OFF-SUIT
Partner Restaurant: Porto Santa Maria
Protagonist: Madalena Bonvalot
Photography & Video: Studio21 (Full House Partners Group)
Creative Direction: Martim Neves & Andreia Lukeny Silva
